B2B CONTENT & UX WRITING
Quietly loud.
Purposely bold.
ABOUT ME
Strategy is what you say and why. Writing is how you say it.
I do both.
At Content by Jana, I don’t just find the words - I find the reason for them. I look at what you already have. I map how your reader moves. Then I write in a voice that's clearly yours, so people understand you and can decide for themselves.
Authenticity is the whole point. It's what makes your brand feel memorable and worth coming back to.
I’ve been that confused visitor - excited to check out a brand, only to walk away because the message was messy or confusing. I help brands fix that. Great content makes visitors curious, keeps interested people engaged, and gives them what they need to take the next step whenever they’re ready.
Mission
To tell your story with purpose - so it's seen by
the algorithm and felt by the person.
My values
Human-first, always
People buy from you, not algorithms. I write for the person on the other side of the screen - your ideal customer.
Clarity over complexity
If you have to read it twice to get it, I haven’t done my job. I choose the right words over the "fancy" ones.
Less, but better
I write to make a point. Every sentence has a job to do. If it’s not needed, I delete it.
Respect the reader
People's attention is precious. I make sure your content is worth the time they give it.
Stay true
Professional doesn’t have to mean boring. I help your brand sound like you. Authenticity above all.
IF YOU'RE WONDERING...
A bit more about me
Coffee first
Always. No question!
Movement
Hiking for mental space and happiness.
The quiet
Candles, aromas. Small rituals for calmness.
The mindset
Fascinated by how people think, feel, and experience life.
The balance
Part creative, part analytical thinker.
The adventure
Explore new places, good company, solo travels.