STRATEGIC B2B CONTENT
Quietly loud.
Purposely bold.
ABOUT ME
Strategy is what you say, who you tailor it to, and why. Writing is how you say it.
I do both! At Content by Jana, I don’t just find the words. I find the reason for them.
From auditing your content to mapping your journey and writing copy that takes your audience one step closer to taking action, I shape every piece to reflect your voice.
I'm all about authenticity — making your brand feel memorable and worth coming back to.
Mission
To tell your story with purpose — so it's seen by
the algorithm and felt by the person.
My values
Human-first, always
People buy, not algorithms. I write for the person on the other side of the screen, your ideal customer.
Clarity over complexity
If you have to read it twice to understand it, I haven’t done my job. I choose the right words over the "fancy" ones.
Less, but better
I write to make a point. Every sentence has a job to do. If it’s not needed, I delete it.
Respect the reader
Attention is the most expensive thing people own. I make sure your content is worth the time they give it.
Stay true
Professional doesn’t have to mean boring.
I help your brand sound like you. Authenticity above all.
IF YOU'RE WONDERING...
A bit more about me
Coffee first
Always. No question!
Movement
Hiking for mental space and happiness.
The quiet
Candles, aromas. Small rituals for calmness.
Creating content that people search for, AI recommends,
and your audience acts upon.
The mindset
Fascinated by how people think, feel, and experience life.
The balance
Part creative, part analytical thinker.
The adventure
Explore new places, good company, solo travels.